Nashville Christian Songwriters had started the "Song Revolution Podcast" as a free resource to songwriters. They had earned a respectable 70,000 downloads over the course of 2 years, but the messaging and purpose behind the show was a little un-clear, and the podcast was certainly not performing as well as it could.
After a few small but significant tweaks, we were able to secure them a new home on the "Access More" podcast network as the anchor podcast in the Christian Music category. The popularity and download count for the podcast has far exceeded expectations!
NCS managing partner John Chisum says the podcast has become a very effective marketing tool to help them grow their brand and influence in the marketplace. Many of their clients - past and present - are a result of the podcast.
Creating a great sounding and highly valuable podcast is very important, but it's only part of the equation. Finding, building, and nurturing an audience through clear messaging is essential to healthy sustainable growth. It's a long-game approach, and we have seen - first hand - the success that focused consistent effort can produce.
Learn More About Nashville Christian Songwriters
"Peter [Tree House Media] has been a breath of fresh air around here. Ever since he started working with us, I feel a new sense of what's possible. The sky truly is the limit! I love his energy, and I'm so grateful to have the pleasure of working with him and the team at Tree House Media. We are going to new heights this year thanks to his expertise in podcast production and his brilliant marketing mind. Hiring him is one of the best moves I have ever made.